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Artificial intelligence (AI): No longer science fiction

AI has become an essential part of the technology industry, including logistics, data mining, medical diagnostics and intelligent personal assistants in smartphones, and will have an increasing impact on our everyday lives. 

Maria Zamkova, CEO of Fenix Legal, describes in the latest issue of WIPR - World Intellectual Property Review, how Sweden has become very active on this topic and how it is protected.


Best European Trademark and Design Law Firm 2016

The Corporate Vision magazines 130 000 global subscribers of business leaders, advisors and investors, together with a special judge are annually selecting winners for their Legal Experts Award. A part of that is the Nordic Business Awards, where Fenix Legal has been selected as:Best European Trademark and Design Law Firm in 2016.

Through this process Fenix Legal was identified as winner “due to the impressive performance that has been demonstrated over the  last year, assisting clients with their legal issues and to ensure that their needs are met. The legal means Fenix legal provide to protect the reputation of clients and their business, what is expected of them throughout their dealings and transactions and furthermore the innovative methods Fenix Legal has put into action to ensure that disputes can be resolved peacefully. “


Petter Rindforth: Trademark Lawyer of the Year, Sweden

Finance Monthly has, for its 8th year, with assistance of their over 193 000 readers, selected winners for their Finance Monthly Global Awards 2016.

Fenix Legal’s Petter Rindforth is the winner of: “Trademark Lawyer of the Year, Sweden”.

Fenix Legal  -  “Top 25 in IP”

TMT News, with more than 82 000 CEO readers, and with focus on technology, media and telecoms, has conducted a search on “the best and the brightest IP law firms from across these three industries”.

Fenix Legal is awarded the prize ”Top 25 in IP”, with the motivation that Fenix Legal “provide invaluable services across all areas of the IP industry”.


Fenix Legal - Leading Practitioners in IP

Softech INTL reaches out to 43,000 readers in 50 countries, and covers the breadth of the software and technology industry. The Softech INTL’s  awards were launched to shine a spotlight on the ongoing work of companies working in the trademarks, copyright, design and patents sector of the legal industry.

Fenix Legal has been selected as a ‘Leading Practitioner in IP’ for Sweden.

The reason are explained as “Here at Softech INTL, we value the work that goes into protecting the intellectual property of individuals, and understand that the software and technology industry relies heavily on the right to protect one’s work. Saying that, your work in the IP sector has been considered as exemplary, and Fenix Legal are truly deserving of being acknowledged for the hard-earned successes over the past year. This award serves to recognise that you are among the very best in the industry. One of an elite few.”

Fenix Legal: “The Most Outstanding International Patent Law Firm”

Fenix Legal is the winner of the Acquisition International 2016 M&A Awards. After months of nominations and global research, Acquisition International  has identified this year’s winners of the prestigious prizes as the best experts in intellectual property related to M&A.

Fenix Legal, has been awarded three awards:


Intellectual Property – Sweden

Best IP Law Firm - Sweden

And especially: 2016 Excellence Award:

Most Outstanding International Patent Law Firm

Acquisition International describes the awards that they want to give the readers information about those who are leaders in their areas of law, and thereby also gained a clear majority of the more than 150,000 votes in each category.



We thank our satisfied clients and IP-attorneys worldwide for their trust and appreciation  2016,

and look forward to an innovative 2017!


Fenix Legal has participated in the planning of INTA’s Digital World Conference, hold in Brussels,  December 1–2, 2016. Petter Rindforth had the pleasure to be moderator for a panel of experts from WIPO, EU and ICANN, that informed about how to make business using the Internet.


15 – 18 NOVEMBER 2016

As usual, Fenix Legal participated at the International Trademark Association's (INTA) Leadership Meeting in Hollywood, Florida. Maria Zamkova as Adjunct Professor, and Petter Rindforth as member of the Internet Committee and INTA Europe GAC.


Here it can be noted that the work of developing a general trademark policy for social media and mobile application services are in the final phase. This makes it easier for suppliers of such services to enter a secure trademark protection in their general agreements.


Fenix Legal also participated intensively in the final planning of INTA's Digital World Conference in Brussels, December 1-2, 2016.


APAA - Asian Patent Attorneys Association, held its 66th Council Meeting in Bali, Indonesia, October 8 - 11 October,  2016. Maria Zamkova and Petter Rindforth represented Fenix ​​Legal, and participated in working groups and discussions focused on the future technical development, IP in social media and how copyright law can operate in virtual reality.

Virtual Reality

Maria Zamkova testing Virtual Reality

Also the increasing issue of plain packaging was discussed. Here, Fenix Legal, at a recent meeting with the Swedish PTO, has pointed out the risk of spreading the plain packaging policies to other groups of goods and services, and asked the Swedish PTO to have the rights of the trademark owners in mind, as well as the importance for the consumers to be able to identify real goods compared to dangerous fake versions.

With all new technology, it is also important to find an appropriate balance against "traditional knowledge", not least when it comes to medical patents where the basic products for centuries been used by the local population worldwide. APAA works with recommendations how this can be protected, but still giving the opportunity for patentability development.             


AIPPI (The International Association for the Protection of Intellectual Property) is the world's leading organization for the development and improvement of the regulatory framework that protects intellectual property rights.

Maria Zamkova and Petter Rindforth of Fenix ​​Legal participated in the reports and discussions at the recently concluded World Congress in Milan, Italy, September 16-20, 2016.


The congress focused on new technology and how both business companies and authorities/IP-offices should adapt to strengthen protection. Examples are patentability of computer implemented technologies, how patent information can be kept secret in a legal process, how to speak freely about parody from a copyright/trademark point of view, and copyright protection vs linking and making objects available on the Internet.


Director General WIPO Francis Gurry said that it is not possible to prevent the work of the legal coherence of the world and described the existing and future agreements on bilateral and multilateral agreements.

Another highly interesting presentation was made by the EPO President Mr Benoît Battistelli, who informed on the ongoing work to bring down the huge backlog in patent management. EPO's experts will deal with 90000 patent applications in 2016, a sharp increase from the 68400 patents in 2015. Mr Battistelli assured that the processing time will be shortened dramatically, without compromising on quality.


FRAND, a fair, reasonable and non-discriminatory licensing agreement is a licensing obligation that is often required by standards organizations for members that participate in the standard-setting process.

Not everyone on the market accepts FRAND. The Free Software Foundation for example states that “FRAND is a FRAUD”, as it discriminates against free software, “which is neither fair nor reasonable”.

However, the fact is that FRAND is a fantastic opportunity to make it easier to develop global standards to keep the price down for the final customer as well as open up new technology.

Maria Zamkova, CEO of Fenix Legal, describes in the latest issue of WIPR - World Intellectual Property Review, that FRAND is not fraud; it’s our friend.


The Internet Corporation for Assigned Names and Numbers (ICANN) held its 55th public meeting in Marrakech, Morocco, March 5 – 10, 2016.  As usual, Maria Zamkova and Petter Rindforth from Fenix Legal were actively participating in several working groups, and also personally welcomed ICANN’s upcoming President and CEO, Mr Göran Marby – currently Director-General of the Swedish Post and Telecom Authority (PTS).

Petter Rindforth, co-chair of the working group dealing with curative rights protections for, especially, Intergovernmental organizations (IGOs), such as United Nations and the European Union, and member of the Policy Implementation IRT – IGO/INGO Identifiers Protection, continued the active efforts to find international legally functional solutions in order to ensure these organizations special status and needs in a safe Internet.

The last day of the meeting, the ICANN board submitted to the U.S. National Telecommunication and Information Administration (NTIA) a plan with a comprehensive package to transition the U.S. Government's stewardship of the IANA (Internet Assigned Numbers Authority) technical functions to ICANN, also including new ways to enhance ICANN's accountability as a fully independent organization.  The U.S. Government will now review the package to ensure that it meets NTIA's criteria. If approved, implementation of the plan is expected to be completed prior to the expiration of the contract between NTIA and ICANN in September 2016.

ICANN's outgoing President / CEO, Fadi Chehade, was satisfied with the result and was sincerely moved when he thanked all active ICANN stakeholders at a special farewell dinner, to which Maria Zamkova was invited.



The Internet Corporation for Assigned Names and Numbers (ICANN) held its 56TH PUBLIC MEETING IN HELSINKI, FINLAND, JUNE 27 – 30, 2016. This was the first time the “Internet's governing body” tried its new "Meeting B" strategy, which was completely focused on active working meetings between different groups of interest. It was also the first time that ICANN's new President and CEO, Göran Marby, led the conference. Maria Zamkova and Petter Rindforth from Fenix ​​Legal participated in various working and discussion groups.

A main part of the work was focused on the review of the various systems to strengthen trademark protection on the Internet, including dispute resolution systems.

A special working group (WG) is being chartered to conduct a review of all RPMs in all gTLDs in two phases:

Phase One will focus on a review of all the RPMs that were developed for the New gTLD Program, i.e.: the Trademark Clearinghouse and associated notification and sunrise mechanisms, the Uniform Rapid Suspension procedure, and the Post-Delegation Dispute Resolution Procedures. Phase Two (planned to start at the beginning of 2018) will focus on a review of the Uniform Dispute Resolution Policy (UDRP).

The goal is for the WG is to consider the overarching issue as to whether or not all the RPMs collectively fulfill the purposes for which they were created, or whether additional policy recommendations are needed, including clarifying and unifying the policy goals.

Of course Fenix Legal is actively participating in this work, which result will then be valid for at least 10 years thereafter.


As you know, the United Kingdom (UK) has voted in a Referendum to leave the European Union (EU). The remaining EU states wants a quick solution, whereas the new UK prime minister Theresa May has indicated that she will wait until after new year to trigger Article 50 of the Lisbon treaty (stating that any Member State may decide to withdraw from the Union in accordance with its own constitutional requirements). That is the start of a two year negotiating/withdrawal procedure. Until the end of this two year period, there will be no legal changes when it comes to patent, trademark or design protection. However, the question is what happens thereafter and how to prepare already today.

Will the UK ratify the Unified Patent Court Agreement (coming into effect 2017) before leaving the EU, to allow the system to come into operation, and then try to negotiate staying in the Unitary Patent system as part of its exit from the EU? And will EU accept such external member of the system? 

Also, after the effectual withdrawal from EU, protection for trademark and designs have to be filed at the local national UKIPO.EU has however already asked the UK government to make arrangements for EU trademarks, Community Designs and similar EU based IP protections to continue to have effect in UK also after the withdrawal. How that is going to be in practice is something to be solved within the upcoming two years.

And in the meantime, maybe Scotland declares its independence and applies to be a new EU member…



AI has become an essential part of the technology industry, including logistics, data mining, medical diagnostics and intelligent personal assistants in smartphones, and will have an increasing impact on our everyday lives. 

Maria Zamkova, CEO of Fenix Legal, describes in the latest issue of WIPR - World Intellectual Property Review, how Sweden has become very active on this topic and how it is protected.